Hi, I’m Matias Vaara.

I help teams design a better future with generative AI

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    Insights

    Featured
    The role of humans in design and innovation in the age of generative AI
    The role of humans in design and innovation in the age of generative AI
    What’s your Unfair Data Advantage?
    What’s your Unfair Data Advantage?

    The most promising area for generative AI pilot could be found in your Unfair Data Advantage.

    Crossing the chasm - how to drive generative AI adoption in organizations
    Crossing the chasm - how to drive generative AI adoption in organizations

    How to help drive the adoption of generative AI in your organization

    When should we use gen AI in design? 
    When should we use gen AI in design? 

    When should we use and not use gen AI in design?

    First sparks - How are organizations actually experimenting with generative AI
    First sparks - How are organizations actually experimenting with generative AI

    Case examples of recent successful pilots using generative AI.

    Get Started With Generative AI for Design

    Creative Prompts - Book

    • 40 thoughtfully curated ChatGPT prompt templates specifically for people who bring new services and products to the world

    • Five categories of Research, Ideate, Create, Learn, and Communicate

    • Instructions on how to use the prompts

    Want to unlock the power of generative AI for designing services? This ChatGPT starter guide will help you get off to a running start.